Coordinator, Marketing and Engagement - Athletics

  • Cape Girardeau
  • Southeast Missouri State University
Salary: Depends on Qualifications
Location : Cape Girardeau, MO
Job Type: Full-Time
Job Number:
Division: Athletics
Department: Athletics
Opening Date: 08/23/2024
Closing Date: Continuous
Position Summary
Coordinator, Marketing and Engagement
Department of Intercollegiate Athletics
Full Time
Southeast Missouri State University, a NCAA Division I institution and 2021 & 2023 Ohio Valley Conference Commissioner's Cup Champions, is seeking applications for Coordinator of Athletics Marketing & Engagement.
Primary Responsibilities
  • Develop and execute the marketing and fan engagement strategies for all sports, including all advertising, promotions, and messaging, to drive ticket sales and increase attendance at athletic events
  • Manage SEMO Athletics' communications and marketing channels, including but not limited to email marketing, social media, traditional media advertising (print, radio, television, outdoor), and digital advertising
  • Manage the in-game fan experience for all sports, including but not limited to gameday promotions, script creation, game presentation, and videoboard operation
  • Create and execute plans to increase engagement with target constituent groups, including but not limited to students, kids club, alumni, and the southeast Missouri community
  • Assist with corporate sponsorship activation, prospecting, and solicitation
  • Recruit, train, manage, and lead the Graduate Assistant for Marketing and Fan Engagement and a team of student interns
Required Qualifications
  • Bachelor's degree in sport management, marketing, business, management, communications, or related field
  • Minimum one year of experience in marketing, communications, or game day operations for a collegiate and/or professional athletics organization
  • Proficiency using of Microsoft Office Word and Excel, and basic working knowledge of Adobe Photoshop
  • Excellent verbal, written and interpersonal communication skills
  • Excellent organizational skills
  • Ability to multitask and work in fast-paced environment
  • Demonstrated experience and understanding of customer service
  • Ability to work a flexible schedule including evenings and weekends
  • Knowledge of NCAA rules and regulations
Required Information & Deadline
Application Information: To ensure full consideration, applications must be received by August 30 , 2024 The position is available immediately and will remain open until filled.
To Apply : Submit the following items by clicking on the APPLY button at the top of the page:
  • Letter of interest addressing all position qualifications
  • Current resume
  • Names and contact information of three professional references

Additional Information
About Southeast Missouri State University (SEMO): Founded in 1873 and accredited by the Higher Learning Commission, Southeast Missouri State University provides student-centered education and experiential learning with a foundation of liberal arts and sciences, embracing a tradition of access, exceptional teaching, and commitment to student success that significantly contributes to the development of the region and beyond. SEMO values access to high-quality, affordable education with a broadly representative student body, faculty, and staff that respects and celebrates a diverse learning community in a global society.
SEMO Fact Book SEMO Strategic Action Plan
Southeast Missouri State University provides an excellent benefits package. For complete benefit details visit our website at