Director Product Marketing

  • New Jersey
  • Fiserv
You deserve to do what you love, and love what you do – a career that works as hard for you as you do. At Fiserv, we are more than 40,000 #FiservProud innovators delivering superior value for our clients through leading technology, targeted innovation and excellence in everything we do. You have choices – if you strive to be a part of a team driven to create with purpose, now is your chance to Find your Forward with Fiserv. Requisition ID

R-10338446

Date posted

06/25/2024

End Date

06/29/2024

City

Berkeley Heights

State/Region

New Jersey

Country

United States

Additional Locations

New York, New York

Location Type

Onsite Calling all innovators - find your future at Fiserv. We're Fiserv, a global leader in Fintech and payments, and we move money and information in a way that moves the world. We connect financial institutions, corporations, merchants and consumers to one another millions of times a day - quickly, reliably, and securely. Any time you swipe your credit card, pay through a mobile app, or withdraw money from the bank, we're involved. If you want to make an impact on a global scale, come make a difference at Fiserv. Job Title Director Product Marketing

Calling all innovators - find your future at Fiserv. We're Fiserv, a global leader in Fintech and payments, and we move money and information in a way that moves the world. We connect financial institutions, corporations, merchants and consumers to one another millions of times a day - quickly, reliably, and securely. Any time you swipe your credit card, pay through a mobile app, or withdraw money from the bank, we're involved. If you want to make an impact on a global scale, come make a difference at Fiserv. Job Title Director Product Marketing

What does a successful Director of Product Marketing do at Fiserv? Join our team as a Product Marketing Director and play a crucial role in shaping the future of Clover’s products and services! You will drive the development and execution of strategic marketing plans, leveraging your product knowledge, market analysis skills, and marketing expertise to ensure our offerings reach their target audience effectively. Collaborate with cross-functional teams, including product development, sales, and marketing, to create and implement comprehensive strategies that propel Clover to new heights. What you will do: Market Research: Conduct in-depth market research to identify target audiences, market trends, and competitors. Analyze customer needs and feedback to shape product strategies. Product Positioning: Develop and articulate the unique value proposition of our products. Create messaging that resonates with target customers and differentiates us from competitors. Marketing Strategy: Collaborate with us to define marketing objectives, goals, and KPIs. Develop and execute marketing plans that align with our overall business objectives. Product Launch: Plan and oversee product launches. Ensure all marketing materials, sales collateral, and training resources are in place to support a successful launch. Content Creation: Develop and oversee the creation of engaging marketing content, including product descriptions, web content, whitepapers, case studies, and sales presentations. Sales Enablement: Equip our sales team with the necessary tools and resources to effectively sell our products. This includes training, sales materials, and competitive analysis. Market Analysis: Monitor market trends, the competitive landscape, and customer feedback to adapt our marketing strategies and product positioning as needed. Customer Engagement: Develop strategies for customer engagement, retention, and upselling. Collaborate with our customer support and success teams to address customer needs. What you will need to have: Bachelor's degree in marketing, business, or a related field. Proven experience in product marketing, with at least 5-7 years in a leadership role. Proven expertise in marketing principles, market research, and product lifecycle management, evidenced by successful product launches and market penetration. Excellent written and verbal communication skills, demonstrated by a portfolio of marketing materials, presentations, and reports. Track record of creating compelling marketing content that has driven significant engagement and conversion rates. Proficiency in marketing tools and analytics platforms, such as Google Analytics, HubSpot, and Marketo, with a proven track record of using these tools to optimize campaigns. Strong project management and leadership skills, demonstrated by leading cross-functional teams and managing multiple projects simultaneously, on time and within budget. Analytical mindset with the ability to interpret data and make data-driven decisions, evidenced by the successful implementation of data-driven marketing strategies. What would be great to have: Willingness to travel as needed. Ability to adapt to a fast-paced and dynamic work environment. Creative thinking and problem-solving skills. Familiarity with industry-specific regulations and compliance. Important info about this role: We’re better together! This role is fully on-site (all 5 days in the office) for the first 90 days and Monday through Thursday after that (Fridays can be optional).

Salary Range $136,800.00 - $230,600.00

These pay ranges apply to employees in New York and California. Pay ranges for employees in other states may differ. Thank you for considering employment with Fiserv. Please: Apply using your legal name Complete the step-by-step profile and attach your resume (either is acceptable, both are preferable). What you should know about us: Fiserv is a global leader in payments and financial technology with more than 40,000 associates proudly serving clients in more than 100 countries. As one of Fortune

magazine's "World's Most Admired Companies" 9 of the last 10 years, one of Fast Company’s Most Innovative Companies, and a top scorer on Bloomberg’s Gender-Equality Index, we are committed to innovation and excellence. Our commitment to Diversity and Inclusion: Fiserv is an Equal Opportunity Employer, and we welcome and encourage diversity in our workforce that reflects our world. All qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other category protected by law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Warning about fake job posts: Please be aware of fraudulent job postings that are not affiliated with Fiserv. Fraudulent job postings may be used by cyber criminals to target your personally identifiable information and/or to steal money or financial information. Any communications from a Fiserv representative will come from a legitimate business email address.We will not hire through text message, social media, or email alone, and any interviews will be conducted in person or through a secure video call. We won’t ask you for sensitive information nor will we ask you to pay anything during the hiring process. We also won’t send you a check to cash on Fiserv’s behalf. If you see suspicious activity or believe that you have been the victim of a job posting scam, you should report it to your local FBI field office or to the FBI’s Internet Crime Complaint Center.

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