Lead Product Owner

As the Lead Product Owner for the AJC Mobile App, you will be responsible for leading the development and execution of our mobile app strategy.
Launched just this January, our mobile app is a critical part of our growth strategy and has already shown great promise in acquiring, engaging, and retaining subscribers. Your primary focus will be on increasing in-app subscribers through innovative features, seamless user experiences, and data-driven decision-making. Additionally, you will have a key role in advancing our engagement and personalization efforts both within and beyond the mobile app to ensure a consistent and engaging user experience across all touchpoints.
Key Responsibilities:
Mobile App Strategy & Development:

• Define and communicate the product vision, strategy, and roadmap for the mobile app.

• Be the expert of app best practices and the competitive landscape to create the best product experience

• Collaborate with cross-functional teams including design, development, marketing, and analytics to deliver high-quality app experiences.

• Prioritize and manage the product backlog, ensuring alignment with business goals and user needs.

• Monitor app performance and user feedback to continuously improve the product.

Growth & Subscription Management:

• User centered principles that create a full lifecycle experience that is informed by data and research

• Develop and implement strategies to increase in-app subscriptions and user engagement.

• Work closely with marketing and analytics teams to understand user behavior and identify opportunities for growth.

• Design and execute A/B tests to optimize conversion rates and subscriber retention.

Engagement Initiatives:

• Lead the engagement strategy across all digital platforms, ensuring a cohesive and tailored user experience.

• Utilize data and insights to drive personalized content recommendations, notifications, and user interactions.

• Collaborate with the technology team to integrate personalization features and ensure scalability.

Stakeholder Management:

• Act as the primary point of contact for all mobile app-related matters, providing regular updates to stakeholders both internal and external.

• Build strong relationships with internal and external partners to align on goals and deliverables.

• Prepare and present product reports, roadmaps, and performance metrics to senior management.

Qualifications:
Required :

• Bachelor's degree in a related discipline and 6 years' experience in a related field. The right candidate could also have a different combination, such as a master's degree and 4 years' experience; a Ph.D. and 1 year of experience; or 10 years' experience in a related field
• Experience working with digital products and platforms
• Understanding of mobile app development process and launches

Preferred :

• Experience managing subscription-based or other revenue-generating consumer products
• Familiarity with online video processes and player design
• Experience defining products tied to Content Management Systems
• Experience working in an agile development process
• Understanding of mobile form factors, marketing technology, and social media

USD 106,700.00 - 177,900.00 per year
Compensation:
Compensation includes a base salary of $106,700.00 - $177,900.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, parental leave, and COVID-19 vaccination leave.
About Cox
Cox empowers employees to build a better future and has been doing so for over 120 years. With exciting investments and innovations across transportation, communications, cleantech and healthcare, our family of businesses - which includes Cox Automotive and Cox Communications - is forging a better future for us all. Ready to make your mark? Join us today!
Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page .
Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual's age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.
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